-0.04 (-0.98%)

23/05/2019 (16:39)
TAA Business Overview
     Thai AirAsia is the leading Thai low-fares airline with the vision of being the leading low-fares airline in the region. Providing to guest lower fares, quality service, safety and reliability we serve without compromising our level of service. Besides, we have mission to operate cost efficiency in order to revolutionise air travel and open up opportunity that “Now Everyone Can Fly”. Thai AirAsia focuses on providing high-frequency service on short-haul, point-to-point international and domestic routes within the four-hour flight time from our hubs in Bangkok (Don Mueang International Airport), Phuket, Chiang Mai, Krabi, Pattaya (U-Tapao International Airport) and Hat Yai. This gives us access to population in Southeast Asia, India, and southern part of China. Thai AirAsia provides service to passengers who are leisure air travel passengers and also the business travellers by primarily considering of airfares and on-time performance.

     Our business model is based on that of AirAsia Berhad (AAB), who operates a low-fares airline under the “AirAsia” brand in Malaysia. The Company believes our simple single-class; single type fleet configuration, point-to-point operations, high aircraft utilisation, scale, distribution channels, AirAsia Big Loyalty Programme, and extensive route network provide us with a cost advantage over other Thai airlines and one that compares favourably with other low-cost carriers (LCC) around the world. Our cost advantages, lower fares, strong branding and marketing, as well as, reliable service have enabled us to continuously expand our operations since our inception in 2004.

Thai Airasia's Highlight

Low fare, no frills:
Under the 'Now everyone can fly' concept, Thai AirAsia offers its services of low fare, no frills strategy; whereby, customer upon their desire could pay extra for additional services such as check-in baggage, seat selection, bookings and booking changes, in-flight sale of food, beverages and merchandise, and etc. with the "You Pay What You Want" concept. This allows our fare price to be lower than that of the full services carriers, giving customers an attractive option for flying.

All brand new Airbus A320 fleet:
ThaiAirAsia offers its services under fleet of all brand new Airbus A320 aircraft in every flight. It will continuously take delivery of new aircraft into the fleet on an average of 5 aircraft till 2018. This would allow Thai AirAsia to provide customers with enhanced services in all of its flights with maximized safety from its brand new aircraft fleet.

Cozy and Fun:
All of our employees have the service mind, in providing friendly, best- quality services from the heart to all our passengers. All our employees have always been recognized in providing cozy and fun atmosphere to all our customers, having a friendly and smiley attitude. This has created a new fun and enjoyable travel experience when flying with Thai AirAsia.

Hot, Special Promotions All-year-round:
Thai AirAsia is the non-stop airline filled with all surprises and fun, stunning excitement all the time, especially when it comes to our hot, special fares promotion. Such the attractive, all-year-round promotions of ours have always enticed travel interests among travel lovers, creating a new magnificent travelling trend.